These are the values that define our focus & shape our strategy:
EDUCATE – Improve media literacy & film education in schools;
YOUTH – Find & develop the next generation of creative talent;
STORY – Enable new, unheard voices to tell their own stories;
FILM – Harness the power of film & digital media;
CONTENT – Produce quality film, TV & online content;
DEVELOP – Developing youth, skills, audiences & industry.